I thought this was a great read. I think the subjectivity of images is a core element of visual studies and the study of images. I definitely agree that there is a certain line that exists between the ethical and unethical use of digital or non-digital manipulation of images, though it's not always easy to tell where it's drawn.
One point that the author made that I hadn't thought of in this context was why it might be considered unethical to alter reality in a photograph but not for a book, a fictional novel for example, and why we're so quick to dismiss edited images as an unethical and phony representation of reality and why in books or movies, we readily accept this as a form of art. I think the main difference is the clarification that the images are altered in one way or another. When it comes to movies or books, we know that these are not real, that these events didn't occur. I think as long as it's made clear that the image was edited or fabricated to represent the artist's vision, it isn't unethical to alter a photograph.
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